Private account on Instagram, generate more followers?
During this year we have seen how many pages of memes have put, and still have, their private account.
Accounts like @moistbuddha and @commentawards have millions of followers.
So why hide their content from the world (potential followers)?
Nel following article I will explain why many Instagram accounts have their own private profile, if this generates more followers and whether or not it is a good strategy for your business profile.
If you or any of your close friends on Instagram like to share funny memes, then this is probably the case:
Your friend DMs you a funny meme of some page
Open the chat and all you see is a message that says “Photo not available. “
Sound familiar to you?
Quiet, you are not alone.
Since the beginning of 2018, meme’s Instagram accounts they started putting their profiles private, forcing non-followers to apply to be able to see their posts.
This isn’t the first time we’ve seen Instagram accounts go private; for example Orgvsm a very popular clothing brand on Instagram is known for its strategies in promoting new collections,
such as setting up a private account and revealing the dates of new clothing drops only in stories and posts.
But then in a world where the look of your Instagram profile and your posts are everything, why put your profile private?
Here are some reasons why many accounts use this strategy:
1. Making your profile private gives you more followers
This is definitely the biggest reason.
According to many meme accounts, the main reason they go private is because it helps attract new followers.
The idea is that , by putting your private profile, when one of your followers sends a post to a friend of his, the latter will be forced to follow you to see what he received.
On the other hand, if your account is public, that friend might just view the content received by DM and quit without following you.
Also there is another factor, making your profile private is like putting a veil of mystery in front of your account – this attracts people’s curiosity.
If someone comes to your profile and sees that you are private but you have millions of followers, there is a good chance they will click the button to follow you, don’t you think?
And this strategy works! According to a The Atlantic interview with Reid Hailey , the founder of Doing Things or @drunkpeopledoingthings, he had an average of 10,000 new followers a week before he put his private account. when the profile was transformed into private, the number has risen to 100’000 new followers per week!
A growth of 1000% thanks to a simple Instagram function.
2. Putting your private profile on Instagram helps keep your followers
A second (and similar) reason why big Instagram accounts put their profile private is because it helps prevent their followers from clicking on the “unfollow” button.
Unfollowing a public profile is simple, but when a user tries to unfollow a private profile, a message will appear asking if they are sure to unfollow it and reminding them that if they unfollow it when they want to follow it again in the future they will have to request access. .
Many people will find it much easier to keep following you
3. Protect the content of your account by making it private
Another reason why so many accounts go private on Instagram is because it adds a layer of protection to their content.
Especially today with so many accounts copying each other’s content, protecting your content is essential.
The concept is that by placing your private profile you will have greater control over who can see and interact with your profile. It is difficult to have total security regarding the prevention of plagiarism of your contents, but surely having the private account gives you more control.
Furthermore, if you have a private profile and block a user, he will no longer be able to interact with your profile completely (because on the contrary, public profiles are also accessible from the web and other places)
4. Having a private account protects you from being reported
With Instagram increasingly tightening its rules with accounts breaking the rules of terms, some great meme pages have gone private for the simple purpose of protecting themselves from being reported.
This is more likely to happen in the case of accounts that post content that is arguably offensive.
By simply having a private profile then, they can avoid being reported by people who find them offensive.
Should you put your private profile?
At this point you may be wondering:
But then, after all this explanation, do I have to put my private profile?
This is where things get complicated.
Because while all the points we have listed above apply to all profiles, the reason private profiles work with big meme profiles is because they are big!
Accounts like @i_casi_persi or @moistbuddha can afford to be private because they already have hundreds of thousands of followers.
They don’t need to implement the classic Instagram growth strategies that most accounts use.
All they have to do is post content and they will continue to grow.
In other words, they are too big to fail.
It must also be considered that this strategy has a lot to do with it. with the type of content being posted.
These great pages of memes use content specifically designed to generate interactions.
Their growth is based precisely on: encouraging their followers to share posts with other users.
The other growth strategies are far less effective at this point.
There’s nothing better than getting traffic growth by simply sharing posts in DM – not just the page explore.
The big pages have noticed that, even if putting their private account no longer appears in the “explore” section , the growth of their followers has nevertheless increased.
Unfortunately, as you may have guessed, this strategy is certainly effective for meme pages but not as effective for other types of pages – brands and companies included.
As we said, putting your private profile on your posts they will no longer appear in the “explore” section this means that all the hashtags you use will no longer be useful.
This obviously is a problem for most of the account.
Because of the importance of hashtags we recommend that you read our guide to the best hashtags here:
So, unless you already have a large audience, you should take advantage of all the other techniques to grow on Instagram such as: using correct hashtags , from our guide here ; become popular in the “explore” section and reach the audiences associated with the associated hashtags.
The solution? Keep your Instagram account public!
So what’s the last word?
Well, the fact is that while putting the private profile can be effective for large meme accounts, for most accounts it’s a malicious strategy.
Outside of very specific circumstances (like the ones described above), it’s best for you to keep your account public and focus on other ways to attract new followers!
If you lack the right strategies to grow your profile we have published many for free in our Facebook group.
In addition you can ask for any kind of opinion or advice on your profile personal and we will reply for free!
Join the Facebook group for free by clicking on the button below: