Ways to promote on Instagram. 25 options.
Greetings from the Madwins team! We have prepared a considerable number of ways to promote on Instagram. We recommend that you familiarize yourself with all of them and put them into practice without delay. Let’s get started!
COMMENTING TOP BLOGERS
Find 1-20 top bloggers? who have your target audience and adequately comment on their publications to be noticed. Those who like the opinion will like it, go to the account and subscribe. And for you – traffic growth!
Below is an example with the comments of a post from a famous food blogger. Undoubtedly, the commentator with the thematic nickname attracted attention.
ADVERTISING BY BLOGGERS IN STORIES
Find good bloggers and place ads in their stories. There are many options: with eyeliner, without eyeliner, 1-2 or 3 stories. It’s up to you – it all depends on your budget! Below you will see examples of advertising publications similar to this method.
ADVERTISING BY BLOGGERS IN THE FEED
The feed is working. But you need to be careful and test everything. The text, picture may not enter, or maybe the blogger’s audience is not yours. So, test, test and more test!
ADVERTISING BY BLOGGERS THROUGH BARTERS
Many bloggers are ready to barter advertising for you. You give them a product, a service, and they give you traffic. The main thing is to prepare your site competently so as not to drain gifts.
ADVERTISING TO PUBLIC STORIES
Do not forget that, in addition to bloggers, there are also publics. They are cheaper because there is less involvement, but as a tool for promotion it works well!
ADVERTISING IN THE PUBLIC FEEDER
Public feed is also inexpensive. The main thing is to choose a good public, with a high-quality audience and engagement. Otherwise, you can drain the budget.
You have a main product, product or service. Run a marathon for your target audience and give the winners gifts related to the main product. And the target audience, which participates in the marathon and performs tasks, is warmed up by your product. The main thing is that the tasks are targeted.
Giva – a raffle or quiz, in order to participate in which you must fulfill a number of specific conditions. To begin with, learn how to involve the audience in your profile, and then you can hold rallies. Cheap subscribers, unsubscribe 2-3 months and a lot of work after the give to restore activity. But, if you involve, this is only a plus!
This is the main Instagram search tool. Use keywords related to your service / product. Do not overuse, but do not forget to prescribe them. Remember, this is an important way to promote your product on Instagram!
TV , a separate mobile application for viewing and downloading long vertical videos, with full synchronization with your Insta-profile. Filmed a video – post it to IGTV. The video is now visible in the feed and the notification is shown at the top of the profile. Extra attention to you!
Geo-locations allow you to cover more audience in the place from which you posted your post or story. Don’t forget to check it!
“Shout out for shout out”, that is, “mention for mention”. SFS can be a great way to promote your Instagram account for free and will help you gain a lot of followers quickly. For example, a blogger organizes a contest: “Tell a story in your profile, link to me. I will publish the best stories on my page. ” This will give your account free advertising (if the story gets better, of course).
TAG BY USERS
Tag bloggers and users from the list of friends on a related topic and they will post a link to your posts in their stories. Hence the traffic!
Below is an example where a girl drew a portrait of a famous blogger and marked it under her post (Fig. 1). In response, the blogger mentioned the post of her subscriber in the story and kept it up to date!
MARKING OF GOODS
Another great way to promote your product on Instagram. If you set up a product store on your Facebook business page, then you will have Shoping Tags, with the ability to tag products in a photo. The main goal is to increase sales through the social network.
Add to the current reviews, information about you / your company, how to order, store addresses. Take the proper amount of time to design! And don’t forget about links.
PLACING IN ACTUAL BLOGGERS
Some bloggers suggest the service of placing advertisements in their “eternal stories”. A good way to attract attention!
TARGETED ADVERTISING IN THE NEWSLINE
If you set up your target audience correctly, the targeting in the feed works very cool! Target audience settings are best done in the Facebook ad account.
TARGET TO STORIS
Targeting can be done not only in the feed, but also in the story for your target audience.
TARGETED ADVERTISING FROM THE PROFILE
You can advertise your posts or stories without going to the Facebook ad account. To do this, you just need to pick up posts from your Instagram profile.
Create an Instagram lead form and use it in both targeted ads and the business page itself. The main thing is to filter the target audience in the form with additional questions.
PHONE NUMBER IN PROFILE
Enter your phone number in your profile and receive calls! Why isn’t Instagram promotion for you? (Do not forget that there are beginners among those reading this article.)
EMAIL IN PROFILE
Enter Email in your profile – receive messages by mail.
Subscribe and unsubscribe from accounts selected by queries or hashtags (by key settings). It still works in the regions.
For those who are just mastering Insta. Like publications. In return, get interested in your profile. This is still a good way to promote on Instagram.
Set a link in your profile via the Taplink.ru service. It allows you to make a description + specify more buttons and contact you through instant messengers.
We hope that we have given you enough ways to promote on Instagram … It remains for you, or for us … Agency Madwins is always ready to do all the “dusty” work for you! 😉
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